Business
and institutions.
Three programmes for organisations that want to build internal narrative capability. The work covers video, visual communication and strategic storytelling, with formats designed for the corporate context.
Every programme begins with a conversation. The form is defined after understanding the context, the team and the objective.
Three training programmes on corporate communication and visual storytelling. Write to me for more information.
5 lessons · real one-minute videos
A five-lesson programme for those who need to speak in first person for a company, a public body or a project. The work focuses on building authentic one-minute videos, with practical exercises on narrative structure, on-camera presence, visual language and spontaneity.
4 modules
A structured four-module programme on strategic visual communication for organisations. The work covers visual culture, visual language, narrative construction and content sustainability over time, designed for companies, public bodies and organisations.
60 minutes · event format
A dense and practical introduction to visual communication for those approaching the subject for the first time or seeking a quick overview of the method. Suitable as an event opener, a deepening session or a first encounter with the longer programme.
Workshop #04 is structured in four consecutive modules, each with stated objectives and verifiable outputs.
The workshop takes place in person over two days. Only when necessary is it spread over several weeks remotely. Each edition takes up to twenty participants.
An analysis of the brand's current voice through existing materials: photos, videos, social content, company presentations. Not to judge them, but to understand what they really communicate and where gaps open between intention and perception.
The tools of visual storytelling applied to an organisation: composition, light, sequence, rhythm. How to translate values and culture into visual choices that are recognisable and consistent over time.
Building an operational framework for the brand's visual voice: guidelines, examples and use cases. Not a manual to be filed away, but a tool for everyday content production.
From strategy to operations: how to plan, produce and distribute consistent visual content in a way the in-house team can sustain, without depending entirely on external suppliers.
The workshops are for organisations that produce visual communication in-house or work with external content suppliers, and want to do so with more awareness and consistency.
The workshop can be delivered in Italian or English. A tailored format is available for groups of more than twenty people.
For Italian public bodies I am registered on MePA and on Regione Lombardia's Sintel platform. Client references are on my LinkedIn profile.
Let us discuss how these programmes might apply to your corporate communication needs, through a shared exchange on requirements, frictions and aspirations.